benureo

贝纳利（Benureo）童装品牌运营机构为怡泰（中国）有限公司。公司位于享誉“中国品牌之都”的福建晋江，毗邻“中国服装城”石狮。自1992年创建以来，怡泰主营童装国际贸易业务，凭借自身的励精图治、奋力拼搏，依托闽南活跃的民营经济氛围和健全的服装产业链配套，目前，怡泰已发展成实力雄厚的童装研发、生产、销售一体化的企业。

怡泰拥有总建筑面积9.6万平米的现代化办公楼与综合生产基地，以及国际一流生产设备的坚实基础设施；具有国际顶级童装品牌20年的生产服务经历。以此为契机，怡泰建立了国际潮流资讯全方位的吸收平台，聚集了充沛的专业团队，锻造了牛仔、针织、水洗裤、茄克、棉袄、毛衫、小西装等十几个类别童装先进的生产工艺，并锤炼了集研发设计、生产制造、市场营销、现代化管理为一体的全方位运营能力。因而，产品足迹不仅遍及国内大中城市，更远销欧美等数十个国家及地区，深受世界各地广大客商及消费者的好评，成为驰誉国际的童装制造航母。

YITAI（CHINA）

——World-class aircraft carrier children's clothing manufacturing industry

Benureo kids' clothing brand operating agencies Yitai (China) Limited. Company is located in famous "Chinese brands urban" in Jinjiang, Fujian, adjacent to the "city of Chinese clothing," Shishi. Since its inception in 1992, Yitai main international trade kids' clothing business, by virtue of its good governance, work hard, relying on the private Minnan active and healthy economic climate clothing chain are present, Yitai kids' has developed into a strong R&D , production, sales integration enterprise.

Yitai has a total construction area of 96,000 square meters of modern office buildings and integrated production base, and the solid world-class infrastructure, production equipment; with international top-brand kids' clothing manufacturing services 20 years experience. This opportunity, Yitai establishment of the international trend of the absorption of all-round platform for information, gathered plenty of professional team, has forged a cowboy, knitting, washing pants, jackets, jacket, sweaters, suits and so on several types of small children advanced production technology, and temper of the R&D, manufacturing, marketing, modern management as one of the all-round operational capability. Thus, the product footprint of not only large and medium cities across the country, but also exported to Europe, dozens of countries and regions around the world by the praise of the majority of merchants and consumers become known far and wide international children's wear manufacturing aircraft carrier.

着眼于中国经济的高速增长、童装市场的锐势喷发，并恪守品牌服务大众的使命，怡泰凭借自身的雄厚实力，经过多年的筹备，于2011年正式启动中国区童装品牌项目，导入Benureo（贝纳利）品牌战略。

致力于谛造具有国际时尚风范的民族童装品牌，Benureo（贝纳利）在市场营销、品牌管理、生产制造等领域，配备了高素质的管理专才，并从欧美国家网罗了大量世界级的先锋童装设计师，从而煅造了全方位、精练的品牌运营团队，铸就了Benureo（贝纳利）卓越的品牌起点。

此外，Benureo（贝纳利）将以“高品质、中价位、大市场”为竞争策略，探索出一条高速、持续的发展道路，并赋予儿童们最高性价比的时尚享受。

展望未来，遵循“互惠双赢、共享成果”的合作理念，Benureo（贝纳利）将践行“以核心优势创造产品价值”的创新体系与“风险共担、利益共享”的商业模式，与广大商业精英通力合作、携手并进，共同实现宏伟的财富梦想！

Focus on China's rapid economic growth, children's wear market, sharp potential eruption, and abide by the brand's mission of public service, by virtue of its strong strength Yitai, after years of preparation, in 2011, children's clothing brand officially launched the project in China, import Benureo brand strategy.

Committed to the international fashion style and create a national children's wear brand, Benureo in marketing, brand management, manufacturing and other fields, with a high quality management expertise, and from the United States and Europe to raise a large number of world-class pioneer in children's clothing designer to forge a comprehensive, concise brand operations team, the brand laid a Benureo high starting point.

In addition, Benureo will be "high quality, price, big market" for competition policy, to explore a high-speed, continuous path of development, giving children enjoy the highest cost-effective fashion.

Looking ahead, follow the "mutual benefit, sharing achievements," the idea of   cooperation, Benureo will practice the "core strengths to create product value" of the innovation system and the "risk and profit sharing" business model, with the majority of business elites to work together and work together to achieve grand dreams of wealth!

品牌释义

BRAND PARAPHRASIS

l  Best最好的——产品设计理念Product designideal

l  Nurse守护的——品牌社会责任Brand social responsibility