高等院校网络教育系列教材:外贸函电
《外贸函电》作为国际经济与贸易专业核心课程的实战教材，取材真实，内容覆盖面适当，包括外贸交易过程的重要环节，如：与外方建立业务关系、资信调查、询盘、发盘、还盘、促销、下订单、签约、包装、投保、装运、索赔理赔、安全收汇以及参加展会等。 《外贸函电》内容翔实严谨，反映了当今世界进出口业务的现实与最新变化，例文能真切反映交易的实际过程，注重培养学生的实际应用能力，贴近学生的就业需求。
基本信息
- 外文名
International Business Communication
- 出版社
华东理工大学出版社
- 作者
蔡惠伟
- 开本
16
- 页数
229页
内容简介
《外贸函电》体现了远程教育的特色，适合用作网络教育国际经济与贸易专业学生的教学用书，也可作为自学者的学习用书。
图书目录
Unit One Job Requirements and the Forms of Business Letters Job Requirements The Forms of Business Letters Summary Exercises Unit Two Establish Business Relations Introduction Business Letters Pattern A of Business Letters Relevant Terms Useful Phrases Summary Exercises Unit Three Credit Inquiry Introduction Business Letters Pattern B of Business Letters Relevant Terms Useful Phrases Summary Exercises Unit Four Enquiries and Replies Introduction Business Letters Pattern C of Business Letters Relevant Terms Useful Phrases Summary Exercises Unit Five Quotations and Pro forma Invoices Introduction Business Letters Pattern D of Business Letters Relevant Terms Useful Phrases Summary Exercises Unit Six Offers, Counter-offers and Re-counter Offers Introduction Business Letters Pattern E of Business Letters Relevant Terms Useful Phrases Summary Exercises Unit Seven Orders and Their Fulfillment Introduction Business Letters Pattern F of Business Letters Relevant Terms Useful Phrases Summary Exercises Unit Eight Sales Confirmations Introduction Business Letters Pattern G of Business Letters Relevant Terms Useful Phrases Summary Exercises Unit Nine Terms of Payment Introduction …… Unit Ten Packing Unit Eleven Insurance Unit Twelve Shipping Instructions and Shipping Advice Unit Thirteen Trade Disputes and Settlement Unit Fourteen Sales Promotion Unit Fifteen Expos Appendix Ⅰ 网络教育《外贸函电》教学周历 Appendix Ⅱ 网络教育《外贸函电》（本）课程教学大纲 Appendix Ⅲ 网络教育《外贸函电》（本）课程考试大纲 Appendix Ⅳ Commercial Acronyms and Abbreviations Appendix Ⅴ Key to Exercises