基本介绍

内容简介

《步入商界:商务英语初阶(套装共2册)》是为了使你能够最有效、最愉快地学习英语而设计的。通过本课程的学习，相信你能达到以下两个明确而实际的目标：第一、能够进行具体的商务活动；第二、能够提高商务英语水平。

作者简介

作者：（英国）约翰逊（Christine Johnson） （英国）罗纳根（Jack Lonergan）

图书目录

《步入商界：主教材》目录： UNIT 1 INTRODUCING YOURSELF GIVING NAME AND JOB TITLE•GREETING PEOPLE TALKING ABOUT YOUR COMPANY UNIT 2 USING THE TELEPHONE STARTING A TELEPHONE CONVERSATION GETIING THROUGH•TAKING MESSAGES UNIT 3 MAKING APPOINTMENTS ASKING FOR A MEETING•FIXING TIMES AND DATES•GETTING PEOPLE TO DO THINGS UNIT 4 RECEIVING VISITORS INTRODUCING A VISITOR TO YOUR COLLEAGUES MAKING SMALL TALK•RESPONDING TO INVITATI0N SAYING WHAT YOU LIKE UNIT 5 DESCRIBING YOUR COMPANY'S PRODUCTS MAKING A PRODUCT PRESENTATION•GIVING INFORMATION FROM DIAGRAMS•GIVING OPINIONS UNIT 6 MAKING TRAVEL ARRANGEMENTS MAKING AN AIRLINE RESERVATION•ORDERING A TAXI•HIRING A CAR UNIT 7 STAYING AT A HOTEL BOOKING INTO A HOTEL•ORDERING A MEAL MAKING A COMPLAINT UNIT 8 SHOWING VISITORS AROUND THE COMPANY SHOWING VISITORS AROUND•DESCRIBING CONFERENCE FACILITIES•DESCRIBING RESEARCH FACILITIES•CHECKING FACTS UNIT 9 EXPLAINING How SOMETHING WORKS DESCRIBING PROCESSES•GIVING INSTRUCTIONS EXPLAINING THE FEASIBILITY STUDY UNIT 10 RESCHEDULING PLANS AND ARRANGEMENTS RESCHEDULING PLANS•SUGGESTING CHANGES INTERRUPTING POLITELY UNIT 11 ANALYSING YOUR COMPETITORS ASKING QUESTIONS ABOUT COMPETITORS•DESCRIBING SIMILARITY• EXPRESSING POSSIBILITY UNIT 12 BUSINESS LETTERS AND PRESENTING INFORMATION PROPOSING SOLUTIONS TO PROBLEMS•MAKING COMPARISONS•UNDERSTANDING BUSINESS LETTERS•ORGANISING INFORMATION IN A LETER UNIT 13 TRAVELLING ON BUSINESS CHECKING IN AT THE AIRPORT•FOLLOWING DIRECTIONS•CHECKING OUT OF A HOTEL UNIT 14 PRESENTING A NEW PRODUCT MAKING A FORMAL PRESENTATION•DESCRIBING A NEW PRODUCT•ASKING ABOUT DETAILS UNIT 15 ENTERTAINING VISITORS INVITING•THANKING•MAKING SMALL TALK UNIT 16 COMPLAINING ABOUT PRODUCTS AND SERVICES DESCRIBING PROBLEMS•DEMANDING ACTION PROMISING TO DO SOMETHING UNIT 17 COMPARING PRODUCTS AND PRICES TAKING PART IN A MEETING•EVALUATING NEW PRODUCTS•COMPARING PRODUCTS AND RETAILERS UNIT 18 NEGOTIATING PRICES SAYING WHAT YOU WANT•MAKING OFFERS RESPONDING TO OFFERS UNIT 19 NEGOTIATING DELIVERY DISCUSSING POSSIBLE DELIVERY DATES•GETTING PEOPLE TO DO THINGS•MAKING COUNTERPROPOSALS•STARTING AND ENDING MEETINGS UNIT 20 CONCLUDING A DEAL REACHING AGREEMENT•SUMMARISING WHAT YOU HAVE DONE•CONCLUDING A NEGOTIATION ANSWER KEY VIDEOSRIPT AUDIOSRIPT GLOSSARY …… 《步入商界：学习辅导》

编辑推荐

《步入商界:商务英语初阶(清晰光盘版)(套装共2册)》强调实用性，全部内容围绕一个完整的商务活动展开，语言真实而自然。您将有机会进行具体的商务实践，并学到：并要商务词汇；商务活动中各种正式非正式对话；基本语法知识。

目录

《步入商界（主教材）》目录： UNIT 1 INTRODUCING YOURSELF GIVING NAME AND JOB TITLE · GREETING PEOPLE TALKING ABOUT YOUR COMPANY UNIT 2 USING THE TELEPHONE STARTING A TELEPHONE CONVERSATION GETTING THROUGH ·TAKING MESSAGES UNIT 3 MAKING APPOINTMENTS ASKING FOR A MEETING · FIXING TIMES AND DATES · GETTING PEOPLE TO DO THINGS UNIT 4 RECEIVING VISITORS INTRODUCING A VISITOR TO YOUR COLLEAGUES MAKING SMALL TALK · RESPONDING TO INVITATIONS SAYING WHAT YOU LIKE UNIT 5 DESCRIBING YOUR COMPANY'S PRODUCTS MAKING A PRODUCT PRESENTATION · GIVING INFORMATION FROM DIAGRAMS · GIVING OPINIONS UNIT 6 MAKING TRAVEL ARRANGEMENTS MAKING AN AIRLINE RESERVATION · ORDERING A TAXI · HIRING A CAR UNIT 7 STAYING AT A HOTEL BOOKING INTO A HOTEL · ORDERING A MEAL MAKING A COMPLAINT UNIT 8 SHOWING VISITORS AROUND THE COMPAN Y SHOWING VISITORS AROUND · DESCRIBING CONFERENCE FACILITIES ·DESCRIBING RESEARCH FACILITIES * CHECKING FACTS UNIT 9 EXPLAINING How SOMETHING WORKS DESCRIBING PROCESSES · GIVING INSTRUCTIONS EXPLAINING THE FEASIBILITY STUDY UNIT 10 RESCHEDULING PLANS AND ARRANGEMENTS RESCHEDULING PLANS · SUGGESTING CHANGES INTERRUPTING POLITELY UNIT 11 ANALYSING YOUR COMPETITORS ASKING QUESTIONS ABOUT COMPETITORS · DESCRIBING SIMILARITY · EXPRESSING POSSIBILITY UNIT 12 BUSINESS LETTERS AND PRESENTING INFORMATION PROPOSING SOLUTIONS TO PROBLEMS · MAKING COMPARISONS · UNDERSTANDING BUSINESS LETTERS · ORGANISING INFORMATION IN A UNIT 13 TRAVELLING ON BUSINESS CHECKING IN AT THE AIRPORT · FOLLOWING DIRECTIONS · CHECKING OUT OF A HOTEL UNIT 14 PRESENTING A NEW PRODUCT MAKING A FORMAL PRESENTATION ·DESCRIBING A NEW PRODUCT · ASKING ABOUT DETAILS UNIT 15 ENTERTAINING VISITORS INVITING ·THANKING ·MAKING SMALL TALK UNIT 16 COMPLAINING ABOUT PRODUCTS AND SERVICES DESCRIBING PROBLEMS · DEMANDING ACTION PROMISING TO DO SOMETHING UNIT 17 COMPARING PRODUCTS AND PRICES TAKING PART 1N A MEETING · EVALUATING NEW PRODUCTS · COMPARING PRODUCTS AND RETAILERS UNIT 18 NEGOTIATING PRICES SAYING WHAT YOU WANT · MAKING OFFERS RESPONDING TO OFFERS UNIT 19 NEGOTIATING DELIVERY DISCUSSING POSSIBLE DELIVERY DATES · GETTING PEOPLE TO DO THINGS · MAKING COUNTER-PROPOSALS · STARTING AND ENDING MEETINGS UNIT 20 CONCLUDING A DEAL REACHING AGREEMENT· SUMMARISING WHAT YOU HAVE DONE ·CONCLUDING A NEGOTIATION ANSWER KEY VIDEOSRIPT AUDIOSRIPT GLOSSARY 《步入商界（学习辅导）》目录： UNIT 1 INTRODUCING YOURSELF GIVING NAME AND JOB TITLE · GREETING PEOPLE TALKING ABOUT YOUR COMPANY UNIT 2 USING THE TELEPHONE STARTING A TELEPHONE CONVERSATION GETTING THROUGH ·TAKING MESSAGES UNIT 3 MAKING APPOINTMENTS ASKING FOR A MEETING · FIXING TIMES AND DATES · GETTING PEOPLE TO DO THINGS UNIT 4 RECEIVING VISITORS INTRODUCING A VISITOR TO YOUR COLLEAGUES MAKING SMALL TALK · RESPONDING TO INVITATIONS SAYING WHAT YOU LIKE UNIT 5 DESCRIBING YOUR COMPANY'S PRODUCTS MAKING A PRODUCT PRESENTATION · GIVING INFORMATION FROM DIAGRAMS · GIVING OPINIONS UNIT 6 MAKING TRAVEL ARRANGEMENTS MAKING AN AIRLINE RESERVATION · ORDERING A TAXI · HIRING A CAR UNIT 7 STAYING AT A HOTEL BOOKING INTO A HOTEL · ORDERING A MEAL MAKING A COMPLAINT UNIT 8 SHOWING VISITORS AROUND THE COMPAN Y SHOWING VISITORS AROUND · DESCRIBING CONFERENCE FACILITIES ·DESCRIBING RESEARCH FACILITIES * CHECKING FACTS UNIT 9 EXPLAINING How SOMETHING WORKS DESCRIBING PROCESSES · GIVING INSTRUCTIONS EXPLAINING THE FEASIBILITY STUDY UNIT 10 RESCHEDULING PLANS AND ARRANGEMENTS RESCHEDULING PLANS · SUGGESTING CHANGES INTERRUPTING POLITELY UNIT 11 ANALYSING YOUR COMPETITORS ASKING QUESTIONS ABOUT COMPETITORS · DESCRIBING SIMILARITY · EXPRESSING POSSIBILITY UNIT 12 BUSINESS LETTERS AND PRESENTING INFORMATION PROPOSING SOLUTIONS TO PROBLEMS · MAKING COMPARISONS · UNDERSTANDING BUSINESS LETTERS · ORGANISING INFORMATION IN A UNIT 13 TRAVELLING ON BUSINESS CHECKING IN AT THE AIRPORT · FOLLOWING DIRECTIONS · CHECKING OUT OF A HOTEL UNIT 14 PRESENTING A NEW PRODUCT MAKING A FORMAL PRESENTATION ·DESCRIBING A NEW PRODUCT · ASKING ABOUT DETAILS UNIT 15 ENTERTAINING VISITORS INVITING ·THANKING ·MAKING SMALL TALK UNIT 16 COMPLAINING ABOUT PRODUCTS AND SERVICES DESCRIBING PROBLEMS · DEMANDING ACTION PROMISING TO DO SOMETHING UNIT 17 COMPARING PRODUCTS AND PRICES TAKING PART 1N A MEETING · EVALUATING NEW PRODUCTS · COMPARING PRODUCTS AND RETAILERS UNIT 18 NEGOTIATING PRICES SAYING WHAT YOU WANT · MAKING OFFERS RESPONDING TO OFFERS UNIT 19 NEGOTIATING DELIVERY DISCUSSING POSSIBLE DELIVERY DATES · GETTING PEOPLE TO DO THINGS · MAKING COUNTER-PROPOSALS · STARTING AND ENDING MEETINGS UNIT 20 CONCLUDING A DEAL REACHING AGREEMENT· SUMMARISING WHAT YOU HAVE DONE ·CONCLUDING A NEGOTIATION ANSWER KEY VIDEOSRIPT AUDIOSRIPT GLOSSARY

媒体推荐

书评 《步入商界——商务英语初阶》是由英国广播公司（BBC）供稿，外语教学与研究出版社推出的一套优秀商务英语教学节目，也是剑桥大学商务英语证书（BEC）考试委员会推荐的备考音像教材。它将帮助英语初学者提高商务英语水平；使已具一定英语水平者能够从事具体的商务活动。 该套节目强调实用性，全部内容围绕一个完整的商务活动展开，语言真实而自然。您将有机会进行具体的商务实践，并学到： 并要商务词汇； 商务活动中各种正式非正式对话； 基本语法知识。 此外，您还将接触到不同国籍者所讲的英语。 除音像资料处，全套节目还包括两本文字教材：《本教材》和《学习辅导》。这本《主教材》与音像节目相辅相成，人您提供广泛的理解练习和语言实践。书后附有练习答案、音像资料脚本及语汇表。