内容简介

《新视界商务英语系列教材:国际商务谈判》由中国人民大学出版社出版。

图书目录

Basic Theories for International Business Negotiation Section A ABB and Ford: Creating Value Through Cooperation in Negotiation Section B Win-Win Negotiation Background Information Words and Expressions Exercises Staffing Negotiation Teams Section A China's Win in the Negotiation with VW Section B What Defermines the Success in Negotiation——A Case Study of Multiparty Negotiation Background Information Words and Expressions Exercises Phases of International Business Negotiation Section A A Typical Negotiation on Sale with Chinese Section B Political Problems in Global Negotiations Background Information Words and Expressions Exercises Negotiation Strategies and Tactics Section A Wisdom in Mind Is Better than Money in the Hand Section B Negotiation Strategy or Just Tactics Background Information Words and Expressions Exercises Types of International Business Negotiation Section A Long Live Price Negotiations Section B Enron's Indian Joint Venture Negotiation Debacle——A Case Study Background Information Words and Expressions Exercises Verbal and Nonverbal Communication Skills Section A Actions Speak Louder than Words Section B Smart Car Seller Background Information Words and Expressions Exercises International Business Negotiation Etiquette Section A The Secret Weapon to Change Disadvantages into Advantages Section B Negotiation Credibility Etiquette Background Information Words and Expressions Exercises Cross-Cultural Business Negotiation Section A Forewarned Is Forearmed Section B Building Trust Before Heading to the Table with Japanese Background Information Words and Expressions Exercises Key to Exercises References